Own a Stonewell® Bookkeeping Franchise
Step into true business ownership with a trusted national brand, fully built systems, and expert support designed to help you thrive in your market.
Apply NowWhy Bookkeeping Is One of the Best Franchise Opportunities in 2025
This is a recession-resistant, recurring revenue business that every business owner needs — and very few professionals are offering it at scale.
✔ The U.S. bookkeeping services market is projected to hit $17 billion by 2027.
✔ There are 33.3 million small businesses in the U.S.—each needing back-office support.
✔ 70% of small businesses either don’t have a bookkeeper or rely on DIY tools.
✔ Business owners are actively outsourcing their bookkeeping to experts.
✔ Average monthly revenue per bookkeeping client is $750–$2,500.
Why Choose a Stonewell Franchise?
Stonewell® equips you with every tool needed to launch, grow, and scale a professional bookkeeping business. With systems, support, and brand power—we set you up to win.
Proven Infrastructure
End-to-end systems, client onboarding templates, SOPs, and workflows—all ready for you from day one.
Brand Authority
Leverage the Stonewell® name, logos, and PR kit to build instant trust in your market.
Hands-On Coaching
You're never alone—weekly calls, growth audits, and Slack access to experts who care about your success.
Recurring Revenue
Our subscription-based model ensures consistent, compounding monthly income through client retention.
Scalable Model
Grow at your pace—expand to multiple territories, hire team members, and automate operations using our tools.
Exclusive Territory
Operate with confidence knowing your city or region is protected—no internal competition within your zone.
Choose Your Stonewell® Business Model
Pick the path that matches your skill set, lifestyle, and growth goals—whether you want to operate day-to-day or focus purely on deal flow.
Owner-Operator Model
Ideal for certified bookkeepers or entrepreneurs who love client interaction. You manage service delivery and keep 100% of revenue after royalty.
- $15,000 annual franchise fee
- 10% royalty on gross monthly revenue
- Exclusive 5-mile territory + brand assets
- Full SOP library, portal, and support
White Label Partner
Perfect for marketers, influencers, or consultants who prefer a hands-off backend. We fulfill while you focus on lead generation and share profits.
- $15,000 one-time setup fee
- $150 monthly tech & support
- 50/50 revenue share on every client
- Branded portal, email domain, sales assets
What’s Included with Your Franchise
Your franchise comes fully loaded with the tools, infrastructure, and support to build and scale a professional bookkeeping business right out of the gate.
Brand Licensing
Exclusive use of the Stonewell® name, logo, and branding assets to operate in your approved territory.
Client Onboarding & Portal
Custom client onboarding portal with your domain name and logo. Seamless intake forms, status tracking, and file uploads.
Email Domain + Phone Routing
We set you up with a professional email and optional phone number that works under your brand.
Marketing Toolkit
Social media templates, branded press releases, lead magnets, and more to help you grow locally and online.
SOPs + Training Access
Step-by-step instructions for service delivery, client management, and growth operations. Learn and implement faster.
Franchisee Support
Dedicated support access via email and weekly office hours. You’ll never feel like you're building alone.
Franchise Investment & Cost Breakdown
Transparent and franchise-friendly. Our pricing structure is built to give you the best chance of long-term success while maintaining high profitability.
Franchise Fee (Annual)
$15,000 for your exclusive territory and full access to Stonewell’s brand assets and systems.
Royalty Fee
10% of gross monthly revenue paid to Stonewell—covers your continued support and backend infrastructure.
What’s Included
- Client portal with your branding
- Marketing launch kit
- Operations & onboarding systems
- Weekly coaching calls
- Support & infrastructure
Franchise fee is renewable annually. Royalties are calculated monthly. Optional marketing packages, software tools, and admin support are available as your business scales.
Franchisee Income Potential
Stonewell® gives you full control over your income by combining performance-based upside with recurring revenue. Use the calculator to project your potential.
Income Calculator
Estimated Annual Income (after 10% royalty):
$0.00
*Based on recurring monthly billing and estimated client count. Actual income may vary.
Why Income Scales Fast
- Monthly billing means consistent, compounding income
- Low churn due to year-round business needs
- High-margin services (up to 90%)
- Upsell potential: tax prep, payroll, advisory
- Minimal costs: no inventory, no rent, no staff required
Grow at your pace—just 2–3 new clients a month builds six-figure recurring revenue over time.
Stonewell® Lead Network
Access exclusive pay-per-lead opportunities across bookkeeping, payroll, and tax services — designed for Stonewell partners.
Real-Time Leads
Receive high-intent client leads in real time inside your portal.
Pay Only When You Want
Buy leads on demand — no monthly fees or commitments.
100% Exclusive
Each lead is sold once. No sharing. No competition.
Instant Notifications
Get alerts the moment new leads are available.
Local or Nationwide
Filter by territory, region, or niche service lines.
Track Your ROI
View lead history, costs, and conversions in your dashboard.
How It Works
Step 1: Get notified when a lead matching your services becomes available.
Step 2: Log into your portal to preview basic lead info.
Step 3: Purchase the lead with one click and unlock full contact details.
Step 4: Follow up directly. Close the deal. No competition.
Application Process
Becoming a Stonewell® franchisee is a straightforward process. We value transparency, strong ethics, and entrepreneurial drive.
- Step 1: Submit the franchise application form (takes 5 minutes).
- Step 2: We review your background and set up a discovery call.
- Step 3: If approved, we’ll send you the Franchise Agreement and onboarding info.
- Step 4: Upon payment of the $15,000 franchise fee, we begin onboarding and training.
Frequently Asked Questions
Explore common questions from prospective franchisees. If it's on your mind, we've probably answered it here.
Ready to Own a Stonewell® Franchise?
This is your chance to lead a recession-resistant business, create long-term recurring revenue, and make a meaningful impact in your community.
Apply Now